Susan CuozzoApr 12, 20212 minThink AgainI recently read a bestselling book called Thing Again: The Power of Knowing What You Don’t Know by Adam Grant. I have to admit that when...
Susan CuozzoJan 11, 20213 minThe Secret Behind Impactful Tactics and Content: Naturalistic DataAfter decades of working with clients in big pharma, we have spent countless hours on strategic tactical planning. In each instance,...
Susan CuozzoAug 7, 20202 minMedical Storytelling: Connecting with Your AudienceWe are life-long learners at S+S{i}. We are passionate about emerging science and finding the best ways to communicate key clinical...
Susan CuozzoJun 25, 20202 minHighlights of the 16th Annual ISMPP MeetingThe 16th Annual Meeting of the International Society for Medical Publication Professionals (ISMPP) was held earlier this month. For the...
Susan CuozzoMay 26, 20203 minMaintaining Clarity During the Covid-19 PandemicIt’s been a few months since our last blog post, but needless to say, so much has changed. S+S{i} started off the year with a steady...
Susan CuozzoFeb 24, 20202 minExpert Identification and MappingWe have worked on countless medical education initiatives over the years that were successful and achieved the desired impact because of...
Susan CuozzoDec 30, 20193 min2019 Reflections and Radical Candor It has been a hectic fourth quarter and an overall positive time for Scientific + Strategic insights. It is a great time to reflect on...
Susan CuozzoNov 7, 20193 minVirtual Meetings: Best PracticesWhen we posted best practices for live advisory board meetings, we received a few comments suggesting that live meetings are becoming...
Susan CuozzoOct 18, 20191 min AAO 2019: Inspire!The theme of this year’s American Academy of Ophthalmology (AAO) annual meeting was “Inspire” and we certainly left San Francisco feeling...
Susan CuozzoOct 7, 20192 minEvolving Expectations for Insomnia TreatmentsMost of us have experienced insomnia - that terrible feeling when all you want to do is sleep but you lie awake. The occasional bout of...
Susan CuozzoSep 27, 20192 minThe Importance of Working With Patient AdvocatesIt is an incredible experience working with patient advocates. They are brave, inspiring, and committed to helping other people. We often...
Susan CuozzoSep 16, 20191 minVaccine recommendations in the United StatesIt’s that time of year again. We are being alerted that influenza vaccinations are available and that flu season is right around the...
Susan CuozzoAug 7, 20192 minScientific Platforms: Building a Strong Brand FoundationWe have worked on many launches at S+S{i} and the opportunity to develop scientific platforms is one of the key reasons we find them so...
Susan CuozzoJul 31, 20192 minAdvisory Board Best PracticesAdvisory boards are an essential part of the work we do at S+S{i}. We have worked on advisory boards with medical affairs clients seeking...
Susan CuozzoJul 26, 20191 minBiosimilar BuzzThere has been mounting buzz about biosimilars coming to market. The Food and Drug Administration (FDA) recently approved Hadlima
Susan CuozzoJul 23, 20191 minReducing Reliance on PowerPointMany PowerPoint characteristics actually hinder the quality of thought for the presenter as well as the audience.